phone icon847-945-6900

We are well qualified to provide what is necessary to take your product to market successfully.



GROSSMAN, DE BARTOLO, HANNON, WOLENS, DOUSMAN & EBERLE, INC. is an Illinois Corporation founded in 1953 and currently headquartered in Northbrook, IL. Our mission has always been to connect aggressive and entrepreneurial manufacturers of consumer products to the retail marketplace.



Our Agency consists of sales professionals, supported by a team with decades of combined experience in the retail industry. From line review strategies, to program presentations, SKU set-up in the retail portals, show program development, planogram placement, we provide what is necessary to take your products to market.



We have a proven history of delivering long term Vendor/Retailers partnerships which focus on an everyday core business strategy and are further supported by national promotions and media events. We are confident we have the expertise and product knowledge to deliver the market penetration you are seeking.

We focus on a variety of retail channels including.....
Hardware Co-op/Home Center, Drug and Mass Merchant.
Company Profile / Services

The company has a long history in the sale of:

Automotive • Electrical • Hand & Power Tools • Housewares • HVAC • Outdoor Living / Lawn & Garden • Plumbing • Seasonal

Our sales coverage includes the following classes of trade:

Commercial • Industrial • Farm & Fleet • Hardware • Home Centers • Mass Merchants • Drug

Sales Territory

Headquarters: Northbrook, IL

Select Accounts Outside Geopgraphic Territory:
Lowes, Home Depot, Wal-Mart, Costco & Orchard Supply

Sales Map
Organization and the GDHWD Team


Sales People, Sales Administrative Support, Retail Group Support, Accounting

Business Support:

Proficient in IMA Workbench, Walgreens Supplier Net, & True Value VMD, PCM / PIM Portal Management, Grainger Supplier Connect & ASO SciQuest.

Our facilities include: Showroom- conveniently located for major accounts presentation, Planagram / Conference Room & Warehouse Storage for Samples.

Executive Team

Reed Eberle/Owner/Managing Partner - The Eberle Group merged with GDHWD, Inc. in 1997 to form GDHWD & Eberle, Inc. Reed works with Ace Hardware, Menards, Sears/KCD, The Home Depot, and True Value. Reeds past experience includes managing Rapid Retail, a dedicated Midwest Home Depot service company, and he also served as President of the Midwest Retailers and Manufacturers Association.

John Link/Owner/Partner/Vice-President - After a 10 year career and a Masters degree in Civil/ Structural Engineering from University of Illinois John joined GDHWD in June of 1992. Johns product knowledge and understanding is pivotal to his success. John works with Grainger, Sears Holding, ULINE, Walgreens, and True Value.

Tom Stineman/Owner/Partner/Vice-President - Tom joined the company in August of 1985 after graduating from Saint Leo University. Tom has served as President for the Housewares Club of Chicago (currently known as MRMA) on many other committees. Tom works in most classes of trade including Meijer, True Value, Sears Holding, Ace Hardware, and Do It Best.

Brett Gern/Sales - Brett started his career with Home Depot in 1993 and opened the first 2 Home Depot stores located in the Midwest as the Department Manager in Hand/Power Tools and Lawn & Garden. Currently Brett is a Junior Partner in our agency and has sales responsibility in Wisconsin, with focus on Blain, Mills and Menards, in addition to Ace Hardware and True Value.

Account Sales

Chip Herndon/Sales - Chip has spent 25+ years in the retail industry. His early years were spent as a buyer for one of the Wholesale Clubs. For the past 20 years his focus has been in Sales, Marketing, and Product Development, and has served as a VP in that capacity for two seasonal products manufactures. Through this experience he has gained a strong working knowledge of manufacturing, and what it takes to do business in China. Chip's key account responsibility include: Aldi, Ace Hardware, Home Depot, Lowes, Wal-Mart, Costco, and Sam's Club.

Account Specialists

Rick Dousman/Account Specialist - Rick has spent 35+ years with GDHWD & Eberle. For well over three decades he has been instrumental in helping hundreds of manufacturer’s develop and strengthen their sales and marketing plans thereby helping them to grow their businesses in the GDHWD & Eberle territory. Rick is currently working closely with Ace Hardware, True Value, and key retail groups.

Joe Gray/Account Specialist - Joe graduated from Indiana University and joined Tractor Supply as the National Hardlines Merchandise Manager. Joe started his own rep firm and soon thereafter became associated with Jack Krueger to establish Gray, Krueger & Associates. Joe merged his company with GDHWD & Eberle, Inc. Joe remains active with the co-op's and also works with Orchard Supply.


Peggy Geslicki/Executive Assistant and Office Manager - Peggy brings over 20 years of experience in the manufacturing representative industry. Peggy joined GDHWD & Eberle in 1998. Peggy has a degree in graphic arts and continues her computer knowledge with PC and Mac. Peggy works on the Grainger account in assisting with proposal/presentation prep, maintains service related pricing, specifications, and communication both internal and external. She interfaces between all assistants and salespeople as a communication focal point within GDHWD & Eberle.

Katty Rodriguez/Executive Assistant - Katty started with GDHWD & Eberle in May of 2002. She has experience being in the Hardware/Home Improvement Industry since 1992 and has performed on both the retail and vendor side of the business. Katty works with Ace Hardware, Menards, Home depot, prince, True Value, Walmart, and various other customers.

Meghan McLaughlin/Sales Assistant - Meghan joined GDHWD & Eberle in September of 2015. She provides administrative assistance and customer service & sales support for True Value, Do It Best, Sears Holding, and Meijer. Before joining GDHWD & Eberle Meghan worked for 8 years in the automotive industry.

Jackie Link/Special Accounts - Jackie is a special projects website and portal assistant. Most of her time is spent in PCM/PIM systems management.

Read what our program partners are saying about us.


"GDHWD & Eberle, INC is a group of reps that have one focus in mind: taking care of their customers. Their ability to work as a team and product knowledge is key. GDHWD is all about integrity and they treat me like family."

- Richard Donchin
Ace Hardware

"As a sales executive for Sentry Safe I have had the pleasure of working with Rick Dousman and members of his sales rep agency for 28+ years. They represented our company and sold our product lines to a multitude of national and regional chains and distributors.

Rick and his team consistently foster extremely strong customer relationships by employing their vast experience and understanding of the marketplaces that they serve.

Rick served our company well throughout our association. He and his group grew our revenues, profits, and distribution channels through hard work and skill. He served us in many ways: sales representative, trusted associate, advisor, and mentor. Rick's honesty, integrity, ethical values, and strong work ethic are paramount to his success and through his leadership and influence, these values have permeated his entire organization.

I highly recommend Rick Dousman and his team to any company that requires the services of an effective and dedicated sales team which possess a deep understanding of the competitive world of retail sales and distribution."

-William Gefteas
Sentry Safe

"On behalf of department 8O, I wanted to personall thank you and your team for all your help with the show...All of you were great with setup and tear down, as well as help on the show floor. Jason, Larry & myself really appreciate all you have done for patio & decor. Your team works hard and the dedication to Ace does not go unnoticed and we really appreciate the time and dedication to our department. Thank you!"

Ace Hardware

We service a variety of accounts across a wide range of consumer markets

Our Retail Partners Include:

Come and meet us in person at one of many trade shows we partake in.

Trade Show Schedule

Trade Shows


  • Do It Best (San Diego, CA) Hilton La Jolla Torrey Pines: 1/18/18 - 1/19/18
  • True Value Spring (Washington, DC) Walter E Washington Convention Center: 2/10/18 - 2/12/18
  • Grainger (Orlando, FL) Orange County Convention Center: 2/11/18 - 2/14/18
  • Ace Hardware Spring (Dallas, TX) Kay Bailey Hutchison Convention Center: 3/15/18 - 3/17/18
  • National Hardware Show (Las Vegas, NV): 5/8/18 - 5/10/18
  • Do It Best Spring (Indianapolis, IN) Indiana Convention Center: 5/18/18 - 5/21/18
  • Ace Hardware Fall (Chicago, IL) McCormick Place (South Hall): 8/16/18 - 8/18/18
  • True Value Fall (Denver, CO) Colorado Convention Center: 9/28/18 - 9/30/18
  • Do It Best Fall (Indianapolis, IN) Indiana Convention Center: 10/12/18 - 10/15/18


  • International Home & Housewares Show (Chicago, IL) McCormick Place: 3/2/19 - 3/5/19
  • Do It Best Spring (Indianapolis, IN) Indiana Convention Center: 5/17/19 - 5/20/19
  • Do It Best Fall (Indianapolis, IN) Indiana Convention Center: 10/18/19 - 10/21/19


  • Do It Best Spring (Indianapolis, IN) Indiana Convention Center: 5/15/20 - 5/18/20
  • Do It Best Fall (Indianapolis, IN) Indiana Convention Center: 10/9/20 - 10/12/20

Contact GDHWD


GDHWD & Eberle, Inc.
425 Huehl Rd #9
Northbrook, IL 60062

Phone: (847) 945-6900
Toll Free: (800) 323-8082
Fax: (847) 945-6901


Monday - Friday 8am-5pm

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